Nova Investment Group

Trade without
borders.

We connect producers and buyers in Europe, Asia and the world’s markets. With a focus on import, distribution and long-term business relationships.

Our operations Contact us →

Nova in brief

3
Continents we operate on
Our operations →
15+
Active supplier partners globally
Our partners →
2026
Founded in Sweden with global ambition
About us →

ABOUT US

Founded in Sweden.
Operating globally.

Nova Investment Group AB is a trading company with a focus on import, distribution and e-commerce. We identify opportunities, build relationships and create business value with Swedish values as a foundation.

Market presence

Asia
85%
Europe
70%
Americas
40%
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01

Integrity

We keep our promises and always act with transparency.

02

Quality

Every product and partner we choose meets high standards.

03

Long-term thinking

We build relationships that last over time and create lasting value.

04

Innovation

We constantly seek new paths and solutions to stay one step ahead.

OPERATIONS

What we do

From import logistics to direct sales we offer comprehensive solutions for global trade.

Import

Product import

We source products from carefully selected global suppliers in Asia and Europe. Quality assurance, logistics and regulatory compliance at every stage.

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E-commerce

Digital sales

Nordicsell is our consumer brand for direct sales through digital channels. Strong customer experience and efficient distribution in the Nordic market.

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Trade

Business development

We help partners find the right routes to market with advisory, contacts and operational support.

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How it works

From contact to delivery

We handle the entire chain – from product identification and supplier contact to quality assurance and delivery.

01

Identification

We analyse the market and identify products with potential for the European market.

02

Sourceing & QA

We contact carefully selected global suppliers and ensure quality, certifications and regulatory compliance.

03

Delivery

We handle logistics, customs and documentation – and ensure that the product reaches you on time, at the right price.