What we do
Our operations
We work with product import, strategic partnerships and business development – with a focus on sustainable supplier relationships in Asia and Europe.
IMPORT OPERATIONS
Sourcing and import
The core of our operations is product import. We identify, evaluate and build relationships with carefully selected global suppliers in Asia and Europe. Every product undergoes thorough quality assessment before joining our range.
Europe and Global Markets
We have established supplier relationships in Europe and Canada. The global market offers stable trading conditions, high product quality and good regulatory compliance.
China and Asia
We source products from carefully selected manufacturers in China and the rest of Asia. Price competitiveness and production capacity are combined with our quality review and logistics expertise.
European Market
Europe offers a mature and well-regulated market with strong production capacity in textiles, furniture and consumer goods. We have active supplier contacts and follow the market continuously.
Logistics and regulatory compliance
Customs, certifications and documentation are handled internally. We ensure that products meet all applicable requirements and are delivered correctly at the right time.
SALES CHANNEL
Nordicsell reaches the consumer.
Nordicsell is Nova Investment Group’s own brand for consumer sales in the Nordic market. Through digital channels we sell products we have imported and curated, with a focus on customer experience and easy delivery.
Owning the entire chain from supplier to end customer gives us unique insight into what the market demands.
Nordicsell
Consumer brand under Nova Investment Group
Nordic market
Direct sales to consumer
E-commerce and digital channels
BUSINESS DEVELOPMENT
We help partners grow
For companies looking to reach new markets or streamline their trade, we offer operational support and business contacts.
Market introduction
We help producers establish themselves in the Nordic market with the right positioning and distribution choices.
Sourcing and procurement
Do you need products from specific markets? We handle supplier searches, negotiations and quality reviews.
Trade strategy
We share our knowledge of import regulations, customs and logistics to help you make the right decisions from the start.
BUSINESS AREAS